launches a new eau de parfum, Rose of No Man’s Land featuring a stunning visual of Danish model, Freja Beha Erichsen. A tribute to the nurses (often referred to by soldiers as “Rose of No-Man’s Land”) who saved thousands of lives on the front lines of WWI, their story is one of selflessness and compassion. The perfume is like a soothing balm; sophisticated elegance envelops the skin and strengthens the backbone. The pink peppercorn provides the delicate flower with the momentum needed to break through the earth. Turkish rose petals open optimistically one by one, and the perfect rose heart combines with a radiant chord of raspberry. Finally, a base of papyrus wood and white amber gives the rose an eternal and sophisticated aura; a bud of immense purity.